Stop paying thousands in Loyalty Taxes for bad internet. Cable companies charge residents premium prices for outdated technology and temporary promo rates. Vero Fiber delivers 100% fiber and transparent pricing that won't change.

What's a loyalty tax?

Cable companies reward new customers and quietly raise prices on loyal ones. Introductory rates expire. “Free” bundles suddenly aren’t free. Equipment fees stack up. If they could offer you a price lock, why didn't they in the first place?

It’s not about better service, it’s about extracting more money from the same outdated technology. That’s what we call the Loyalty Tax: You shouldn’t pay more just because you stayed.

Why pay more for less?

No sweet talk. Just straight talk.

Optimum
Vero Fiber
Price Structure
Intro deals that double after 12 months
Flat rate. No expiration dates.
The “Bundle” Trap
“Free” phones & TV packs that get expensive real fast
Just Fiber. No bloated extras.
Contracts
Hidden commitments & cancellation fees
No Contracts. Ever.
Hidden Fees
Equipment, sports & “service” fees
$0.00 hidden fees.
Sweetwater Investment
Extracting profit from old infrastructure
YES! Investing in a 100% new local fiber network.

No Contracts. No Hidden Fees. No Drama.

Try Fiber

WTF, Optimum?

If it’s “Fiber-Powered”… Where's the Fiber?

Optimum: Old copper, shared lines, and slow uploads.
Vero: 100% fiber. Symmetrical speeds. Built for streaming, gaming, and work.

Fiber isn’t marketing language. It’s infrastructure.

Ready to upgrade?

Making the switch is as easy as 1, 2, 3.

From choosing the plan you need to helping you get connected, here's how to get better internet in just a few simple steps.

1

Choose your plan

Pick the fiber speed that fits your needs. All Vero plans deliver fast, reliable service with straightforward pricing.

2

Select free installation

Select a time that works for you. Our local technicians set up your internet and WiFi at no extra cost.

3

Enjoy better internet

Get the speeds you expect at a price that won't change, backed by local teams who live and work in your community.

Try Fiber

Stop paying for old tech.

Upgrade to 100% fiber built for Sweetwater. Stop the loyalty tax and switch to a company that cares.

Try Vero